Palo Alto Networks Marketing Technology Manager in Santa Clara, California
We are looking for a Marketing Technology Manager to join our award-winning Marketing Operations team. The ideal candidate will be a proven Marketo expert, as well as have experience with Outreach, Salesforce, and other MarTech tools.
This role can be based at our HQ in Santa Clara or in a remote office. There will be travel required to HQ for remote employees.
In-house expert on technical configuration, integration and coordination of our Marketing Automation Platform (MAP) and related technologies and processes.
Anticipate technical needs by translating business vision into a flexible technical architecture of multiple products fitting industry standards, use cases, and strategy.
Work with technical leads to design solutions that optimally utilize our Marketing tech stack and supports our marketing use cases, strategy, business goals, and vision.
Develop strategies into phased roadmaps according to quarterly priorities, industry best practices and technology prerequisites and dependencies.
Scale training, enablement, and best practice sharing so our marketers know exactly what capabilities we have and how and when to use them.
Provide strategic guidance and direction to our internal customers for maximizing their digital marketing effectiveness.
Use the latest best practice learning from the industry to help ensure our marketing campaigns and solutions are fully integrated and fine-tuned via data driven insights.
Communicate proactively with internal customers throughout a project’s lifecycle across functional areas: present technical details to a non-technical audience and present strategic vision and roadmap to executive level stakeholders.
Analyze and troubleshoot data quality discrepancies between integrations, Marketo, and Salesforce.
6+ years of leading integration, configuration, and evolution of Marketo for Enterprise B2B marketing organizations.
Passion for using MarTech tools to solve business problems.
Knowledge of current digital marketing trends and best practices on topics such as personalization, omni-channel marketing, mobile, data-driven optimization of experiences.
Strong Salesforce knowledge and experience managing and troubleshooting integration between Marketo and Salesforce as well as other MarTech integrations.
Excellent problem-solving skills, with a demonstrated ability to identify issues, solve them quickly and well.
Strong verbal, presentation and written communication skills.
Must be self-motivated, responsive, professional and dedicated to the success of our internal customers.
Innovative, deep thinker, and desire to build robust, scalable solutions based on current and future business needs.
Experience and understanding of data strategy, management, and segmentation, web and business analytics, digital asset management and web templates, web personalization, and omni-channel marketing tactics.
Experience working in a matrixed environment; passion for prioritizing and solving complex problems, leveraging past experience.
Strong analytical skills (including MS Excel; HTML, CSS, SQL a plus) and experience with data analysis and reporting.
Our marketing team has an opportunity like in no other industry: high impact work and the chance to change the future of digital security, globally. Your hands will be in industry-leading content created in the face of rapidly growing threats: cyberattacks. Being in marketing at Palo Alto Networks means that you will be in the midst of the changes impacting our industry, and helping our internal teams, customers, and partners address the ever-changing threats we all face on a day-to-day basis.
We’re trailblazers that dream big, take risks, and challenge cybersecurity’s status quo. It’s simple: we can’t accomplish our mission without diverse teams innovating, together.
We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at email@example.com .
Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics.
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