BlackRock Vice President, Employer Brand Strategist in New York, New York
About this role
What team will you be on?
The competition for top talent is fiercer than ever, so how do you stand out as an employer? That's what BlackRock's Employer Brand team is all about. We're responsible for positioning BlackRock as a great place to work in order to attract, engage and hire the best and most diverse talent. We work to show the world just how awesome BlackRock is as a place to work. Our team is uniquely positioned to impact the future of the company, and we are looking for an Employer Brand Strategist to help guide our journey.
What will you be doing?
We're looking for an Employer Brand Strategist to develop our marketing strategy, manage our key digital channels and ensure we're telling our most compelling story to prospective candidates. Some of the ways you'll do this are:
Defining our annual content strategy to guide the stories we tell across channels
Managing our careers site, including creating an annual roadmap of updates, enhancing content on a regular basis, and managing the development of blog content
Co-managing our Instagram channel with the social media team
Working with internal and external partners to develop content for use across our careers site, job boards, social media channels and candidate communications
Partnering with other employer brand team members to develop paid social media campaigns across US, EMEA and APAC
Looking holistically at our candidate journey and improving key candidate touchpoints to ensure a positive candidate experience that delivers on our employer value proposition
Who are we looking for?
7+ years of experience in an employer brand, strategy or marketing role
Experience developing and implementing marketing strategies that target multiple audiences and geographies
A proven track record of developing compelling digital marketing content, and a passion for doing so
Ability to manage external vendor relationships, ensuring deliverables are on strategy, on brand, on time and on budget
Extreme attention to detail; holds internal and external partners to the same high standards
An entrepreneurial spirit, with the ability to thrive under pressure and meet tight deadlines
Expressed interest in employer branding and recruitment marketing, and an understanding of the value of this function at a company
Bachelor's degree in marketing and/or related professional experience
To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.
At BlackRock, we are all connected by one mission: to help more and more people experience financial well-being. Our clients, and the people they serve, are saving for retirement, paying for their children's educations, buying homes and starting businesses. Their investments also help to strengthen the global economy: support businesses small and large; finance infrastructure projects that connect and power cities; and facilitate innovations that drive progress.
This mission would not be possible without our smartest investment - the one we make in our employees. It's why we're dedicated to creating an environment where our colleagues feel welcomed, valued and supported with networks, benefits and development opportunities to help them thrive.
For additional information on BlackRock, please visit careers.blackrock.com | www.blackrock.com/corporate | Instagram: @blackrock | Twitter: @blackrock | LinkedIn: www.linkedin.com/company/blackrock
BlackRock is proud to be an Equal Opportunity and Affirmative Action Employer. We evaluate qualified applicants without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, disability, protected veteran status, and other statuses protected by law.
BlackRock will consider for employment qualified applicants with arrest or conviction records in a manner consistent with the requirements of the law, including any applicable fair chance law.
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