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Accenture Marketing Campaign Analytics & Reporting Application Lead in Gurugram, India

About Accenture: Accenture is a leading global professional services company, providing a broad range of services in strategy and consulting, interactive, technology and operations, with digital capabilities across all of these services. We combine unmatched experience and specialized capabilities across more than 40 industries — powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. With 513,000 people serving clients in more than 120 countries, Accenture brings continuous innovation to help clients improve their performance and create lasting value across their enterprises. Visit us at www.accenture.com

  • Project Role :Application Lead

  • Project Role Description :Lead the effort to design, build and configure applications, acting as the primary point of contact.

  • Management Level :9

  • Work Experience :6-8 years

  • Work location :Gurugram

  • Must Have Skills :Marketing Campaign Analytics & Reporting

  • Good To Have Skills :No Technology Specialization

  • Job Requirements :

  • Key Responsibilities : Ability to understand clients website architecture, online business model, and online marketing strategy Gather, document and help form/guide client business requirements, key performance indicators and other functional and/or technical requirements Design customized solutions and technical tag implementation strategies Generate customized web analytic collection code and assist with its implementation and deployment strategies Support clients developers and third parties

  • Technical Experience : Strong understanding of HTML and web protocols Intermediate-to-advanced JavaScript skills Experience working in web analytics or a related field Previous experience working with Adobe Analytics or similar tools Interact frequently with clients via phone, email, and/or in-personincluding interaction with marketers, analysts, web developers, stakeholders and executives Solid understanding of online marketing Extensive knowledge of Microsoft Office Some technical writing and presentation

  • Professional Attributes : Must be self-motivated, responsive, professional and dedicated to customer success Possess an innovative, problem-solving, and solutions-oriented mindset Exceptional organizational, presentation, and communication skills both verbal and written

15 years of full time education

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